How to write a listing that actually gets bookings
The 5 things every high-performing HausLink listing has in common.
After onboarding more than a hundred PNG properties, we've seen a clear pattern in what makes a listing convert. Here are the five levers that separate top performers from the rest.
1. A hero photo that's actually the property
Stock photos of beaches and generic hotel rooms lose to a real, well-lit photo of your entrance or best room. Take it in the morning or late afternoon light, from outside, showing the signboard.
2. 8+ captioned photos across categories
Cover, exterior, rooms, dining, activity, gallery. Every photo needs a caption — 'Twin room with private ensuite' beats a blank caption every time.
3. A three-paragraph description
- Paragraph 1: what you are and where you are (with landmarks)
- Paragraph 2: what guests get — rooms, meals, transfers, Wi-Fi
- Paragraph 3: who it's for and how to book
4. Real amenities, not fluff
'Cosy atmosphere' means nothing. '24-hour reception, hot showers, generator backup, airport transfer PGK 50' means everything. List 8–15 concrete items.
5. WhatsApp-ready contact
PNG travellers overwhelmingly prefer WhatsApp. A WhatsApp-capable phone number in the listing gets 3–4× more enquiries than an email alone.
"List free on HausLink. First 180 days from listing are commission-free — after that, HausLink takes just 5% commission on confirmed stays booked through the platform."
